The social-first effort, written by and starring actor Rachel Sennott, is part of a larger evolution in the brand’s approach ...

The beer brand formerly known as Kronenbourg 1664 worked with agency Fold7 and director Brady Corbet to answer “A Question of ...

E.l.f., Garage Beer and Texas Pete executives dig into the concerns and opportunities around a resurgent trend in long-form ...

Powerade today, April 23, launched its FIFA World Cup 2026 campaign, per details shared with Marketing Dive. The brand ...

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and ...

Advertisers will be able to launch Reddit campaigns directly through Orange Apron Media’s self-service portal as part of an ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...

Competition between brands is natural, but few rivalries are as ingrained in culture as the long-standing battle between Coca-Cola and Pepsi. Even people who have sworn off soda may hold an opinion on ...

Vicki Felker discusses launching the CPG giant’s first at-home condiment brand, where AI is boosting efficiency and bigger ...

Social commanded the largest share of the digital ad market last year at 40% while more brands and agencies institutionalized ...

Omnicom, Publicis and WPP are among the agencies that are standardizing on the new CX Enterprise platform to co-develop ...

CMO Joel Yashinsky explains how a tie-up with “The Mandalorian and Grogu” builds on efforts that have looked to make the ...