WSJ: Teen retailer Abercrombie & Fitch is going “logo-free” in spring. The move follows a change in teen behavior that caught Abercrombie & Fitch Co. on the wrong side of a trend. Teens who once ...

Abercrombie & Fitch is ditching its traditional logo - that insignia the clothes it appeared on made the brand one of the most popular for young people in the past few decades. As teen choice's change ...

Aug 28 (Reuters) - Abercrombie & Fitch Co is finally shedding its traditional logo-focused apparel, clothes that made the brand one of the most sought after among teens in the past two decades. Sign ...

Logos are a no-go for Abercrombie & Fitch Co., at least in the U.S. The company, owner of Abercrombie & Fitch, Hollister Co. and Abercrombie Kids brands, announced Thursday it will be diminishing the ...

NEW YORK (AP) - The Abercrombie & Fitch logo has lost the power it once wielded. Shares of Abercrombie & Fitch Co. tumbled Thursday after reporting weak sales as more teens shop elsewhere.

NEW YORK — The Abercrombie & Fitch logo has lost the power it once wielded. Shares of Abercrombie & Fitch Co. fell last week after the retailer reported weak sales as more teens are shopping elsewhere ...